January 15 – The investor rush to secure positions in technology companies and applications that are changing the football business, and the broadcast business in particular, has seen another investment in a streaming service.
Fanatiz has built an OTT platform around delivering live and on-demand football content primarily from South America’s leagues and into south and north American markets.
The tech business has now received $10 million of funding from Miami-based private investment firm 777 Partners that will be used to drive the service globally.
Fanatiz founder and chief executive Matias Rivera said: “The partnership with 777 Partners reflects our strong growth trajectory and solidifies our positioning as one of the main contenders in a competitive sports streaming marketplace.”
Fanatiz’s core markets are the US, Brazil, Argentina, Chile, Colombia, Bolivia, Peru, and Mexico. Subscription content is licensed from international broadcasters, including BeIN Sports, Gol TV, Argentine pay-TV broadcaster TyC Sports, and Colombian pay-TV network RCN Nuestra Tele Internacional.
The service allows fans to tailor their content experience by allowing subscribers to select their favourite teams, relevant news and updates. The approach to allow TV fans to curate their own viewing experience has seen the platform report a 125% increase in subscriber since July 2019.
Fanatiz is available via Android and iOS smartphones, as well as TV streaming devices including Amazon Fire TV, Apple TV, and Roku.
Juan Arciniegas, principal at 777 Partners, said: “We view our investment in Fanatiz as a fantastic opportunity for growth. It gives our firm no greater satisfaction than to support organisations like Fanatiz that are working to become dominant players in fast-growing niche markets.”
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