April 8 – A football merchandise price comparison website based in the north-east of England has secured a £1.625 million round of investment to fund its global expansion plans.
Footy.com raised the funding from the North East Innovation Fund and angel investors with the objective of driving revenue from a predicted £1 million this year to £5 million within three years.
The new money will be invested in brand marketing, new staff and investing in its online technology.
Paul Lucherini, CEO, said: “The plan is to build the awareness of FOOTY.COM as well as optimising the technology so that we become the go-to place when people look for new trainers and football-related merchandise.
“We’re planning for quick growth and ultimately have the opportunity to look at international markets such as the USA, Europe and Asia-PAC too.”
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