OneFootball grabs AFC rights package as it expands in key European markets

August 12 – Football streaming platform OneFootball has made two more acquisitions with the live streaming rights to package of AFC rights, as well as completing a new deal to broadcast Portugal’s Primeira Liga.

The deals are territory specific with Asian Football Confederation (AFC) agreement covering live streaming of the final rounds of the Asian World Cup Qualifiers as well as the 2021 and 2022 editions of the AFC Champions League in the UK, Italy, Netherlands, Malta, and San Marino.

ThePrimeira Liga rights are for Italy only and now take the number of leagues broadcast live on the OneFootball platform in the country to 12. OneFootball will also be showing Serie A highlight clips of all 380 matches of the new season non-exclusively, available from midnight after each match.

OneFootball will stream all the AFC’s matches live with English language commentary as well as offering a highlights package. The AFC is now entering the crucial phase of World Cup qualifying with two groups of six nations competing, league style, for the final four Qatar 2022 spots. The top two in each group will qualify.

AFC General Secretary Dato’ Windsor John said: “The AFC’s world-class competitions continue to grow in stature and this partnership with OneFootball is testament to the ever-growing appeal of our competitions not just in Asia but across the globe.

“We are delighted to enter into this partnership with OneFootball to increase the consumption of our competitions in a region that shares the same passion for football, and we thank OneFootball for their faith and belief in the future of the game in Asia.”

OneFootball currently reaches about 85 million football fans worldwide every month via its app and website. The app offers a fully personalised home stream for non-stop news as well as single live matches on a free and pay-per-view basis. The company also operates a 24-hour newsroom to provide fans across the world with the comprehensive football content.

Nikolaus von Doetinchem, VP OTT Streaming & Media Rights at OneFootball, said of the AFC deal: “We are extremely pleased with this partnership, which will provide new opportunities and increased awareness for AFC’s competitions in some of OneFootball’s key European markets. Our flexible and convenient approach to live streaming, in combination with our young and highly engaged userbase of football enthusiasts, will without a doubt benefit Asian football’s growth internationally.”

Contact the writer of this story at moc.l1632263024labto1632263024ofdlr1632263024owedi1632263024sni@n1632263024osloh1632263024cin.l1632263024uap1632263024


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