November 19 – On-demand delivery service Gorillas has become a premium partner of Paris Saint-Germain, being designated as the club’s Grocery Delivery Partner.
No value was given for the multi-year partnership agreement that will see the on-demand groceries and fast delivery service branding at the Parc des Princes and marketing activation around content using PSG players to create unique experiences. The partnership starts with PSG’s home game this weekend against FC Nantes.
Marc Armstrong, Chief Partnerships Officer at Paris Saint-Germain announced: “Both our brands have developed a strong lifestyle footprint with the aim to make positive changes in the lives of our crew and audiences. We are looking forward to meeting the Gorillas riders community and innovate together at a fast pace.”
This is Gorillas’ first global sport sponsorship, with the company looking to strengthen its footprint in Europe.
Ugur Samut, Chairman of the Board at Gorillas said: “It is a great honor for our first global sport sponsorship to support one of the most successful football teams in Europe with whom we share many key values such as boldness, authenticity and team spirit. Gorillas’ brand DNA is at the intersection of sport and lifestyle, making this partnership with a true love brand like Paris Saint-Germain an incredible fit.”
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