Suning starts to sweat its Internazionale brand asset

December 21 – The influence, importance and ambition of Internazionale’s new owners Suning Sports Group to the club’s development was reinforced yesterday with the announcement of a multi-year sponsorship agreement for a package of naming rights by Suning Group affiliates.

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‘Not-fit-for-purpose’ FA seals £400m Nike deal

By Paul Nicholson

December 14 – The timing is interesting, if not ironically amusing. In the week that three former chairman of the English Football Association and two former chief executives wrote to parliament saying the governing body was not fit to govern, Nike confirmed it has extended its partnership with the FA for an additional 12 years through to 2030.

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