July 2 – Having looked like a team that were struggling to find any cohesion or common purpose after four straight losses, including a miserable performance in March at the Concacaf Nations League final, suddenly the USA look as though, if not the real deal, they are certainly worth a reappraisal.
July 2 – Elite football in the form of major tournament returns to Switzerland for the first time since 2008, with Euro 2025 and the quest for continental glory set to take over the Alpine nation this July with more than 600,000 tickets sold and increased prize money on offer for the 16 finalists.
May 30 – The Lionesses are just weeks away from defending their UEFA Women’s European Championship crown, and this time they’ll be doing so with significantly more financial incentive after the Football Association announced record bonus payments that dwarf previous tournaments.
May 30 – Liverpool’s current stars and incoming talents dominate the latest player performance rankings published by the CIES Football Observatory, underlining the club’s strong footing heading into the next phase of its evolution.
May 30 – US engine oil Valvoline has announced its sponsorship of the 2026 World Cup that will be co-hosted in its core domestic markets of Canada, Mexico and the United States next year.
May 30 – Coming just in time for kick-off, FIFA has announced a sponsorship with tech giants Lenovo and its Motorola Mobility smartphone brand for the Club World Cup.
May 30 – Just when Manchester United’s dismal campaign seemed unable to sink any lower, they suffered a humiliating defeat to a Southeast Asian XI in Kuala Lumpur – and watched their brightest talent make headlines for all the wrong reasons.
May 30 – Major League Soccer (MLS) has signed a multi-year agreement with Corpay, a global financial technology firm listed on the New York Stock Exchange, to serve as the league’s Official Foreign Exchange (FX) Provider.
May 30: The Saudi Pro League (SPL) has agreed a “a long-term strategic partnership” with Saudi Arabian Mining Company (Maaden) who will be named the Official Platinum Partner of the SPL until July 2030.
May 30 – Global betting behemoth bet365 has secured all betting rights to Allianz Parque – the gleaming 43,000-capacity fortress that houses Brazilian giants Palmeiras in Sao Paulo and stands as one of South America’s most prestigious sporting cathedrals.
May 29 – Sevilla FC have announced a global ticketing partnership with Viagogo, positioning the international resale platform as an official distributor for matches at the Ramón Sánchez-Pizjuán Stadium. The agreement strengthens Sevilla’s international commercial strategy by offering verified matchday access to fans around the world.
May 29 – Manchester United’s troubled season continued across the globe this week, as the club opened its commercially motivated post-season tour of Asia with a 1-0 defeat to the ASEAN All-Stars in Kuala Lumpur – a result that quickly drew ridicule from fans and even a jab from the Malaysian Prime Minister.
May 29 – Chelsea lifted the UEFA Conference League title after defeating Real Betis 4-1 following a second-half comeback in Wroclaw.
May 29 – New Brazilian Football Confederation (CBF) President Samir Xaud has promised to reduce the state championships to 11 match days, targeting reform of what were Brazil’s first professional competitions.
May 29 – The Turkish Football Federation (TFF) has signed another sponsorship deal, this time brewing up a partnership agreement with one of Turkey’s largest coffee companies, Arabica Coffee House.
May 29 – Newcastle United Sporting Director Paul Mitchell will leave his role by mutual consent at the end of June, ending a turbulent 11-month tenure marked by tensions with manager Eddie Howe.
May 29 – Former AS Roma midfielder Nicolò Zaniolo, currently on loan at Fiorentina from Galatasaray, has been accused by his former club of assaulting two youth players and urinating in their facilities following a heated Primavera play–off match.