Man Utd look to open up Indian sub-continent, others will follow

ManU and Apollo

By Andrew Warshaw
August 27 – India could represent the next major market for the world’s leading clubs to promote themselves, according to Manchester United who have just signed a three-year partnership with high-performance manufacturers Apollo Tyres Ltd. Last week’s high-profile announcement between the two parties was one of the first initiatives between an Indian multinational and a global football brand and United’s group managing director Richard Arnold says it could act as a precedent for rivals to follow.

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