Inter Milan launch StarCasino.sport as infortainment partner

October 29 – Inter Milan have partnered with StarCasinò.sport who become the club’s official Infotainment Partner.

Owned by the Betsson Group, starcasino.sport is a sport-entertainment website trading on the proposition of providing “exclusive content created and shared by stars for fans”. That content include, videos, exclusive news, interviews and focuses on Europe’s big five leagues.

The Inter deal will take the website deeper in the Internazionale fan base “to develop its content in an increasingly innovative way, with exclusive initiatives and activities for all Nerazzurri fans”, said a club press release.

Inter CEO Alessandro Antonello said: “Producing innovative and quality content for our fans, taking advantage of the growing digital and multimedia infrastructures of our Club, is of fundamental importance for us, and we are happy to have found the ideal partner in StarCasino.sport. We hope that this agreement will bring both organisations to a future rich in satisfaction.”

As part of the marketing package StarCasinò.sport will have advertising space on the LEDs at San Siro, at the Suning Training Center in Appiano Gentile and on the official inter.it website.

“One of the objectives of StarCasinò.sport is to propose a modern and engaging football storytelling. The partnership with FC Internazionale is very important to us in terms of image, it expands our range of contents and allows us to collaborate with an innovation-oriented club” said Ronni Hartvig, chief commercial officer of Betsson Group.

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