March 1 – Deinze KMSK and their owners ACA Football Partners have partnered with GameFi platform Digital Entertainment Asset (DEA), the Belgian second-division club announced.
In a statement, the club said: “The new initiative will allow KMSK Deinze to attract new sponsorship which will be used to purchase NFTs, digital assets, and game items on DEA’s PlayMining gaming platform.”
Next season, DEA will sponsor Deinze and “create more comprehensive Web3 initiatives”. DEA has a game JobTribes, an NFT card trading battle game, as well as the PlayMining NFT, a marketplace for trading for NFTs.
“I respect KMSK Deinze, a football club with a long history, for their bold challenge in the Web3 space. I am convinced that building an economic zone using Play to Earn will be a sustainable and effective approach to promoting sports culture,” said DEA CEO Naohito Yoshida.
In January, ACA Football Partners, a subsidiary of Singapore-based ACA Group took control of Deinze. Following Lommel, Mouscron, Virton, Westerlo and Waasland-Beveren, Deinze became the sixth club in the 8-team second division in Belgium to have foreign ownership before John Textor acquired Brussels-based Molenbeek.
ACA Football Partners CEO Hiroyuki Ono has expressed global ambitions for Deinze, the centrepiece in a network of clubs that ACA Football Partners wants to acquire to build an MCO model, a global fanbase in southeast Asia and an OTT platform.
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