UEFA issues NFT tender for national team competitions

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August 11 – UEFA has issued a tender for licensing rights to NFTs for national team football competitions.

The license is for the period 2023-2025 and includes, amongst others, the 2024 European Champions, the Nations League Finals 2023, 2025, the European Women’s Championship 2025, the European Under-21 Championship 2023, 2025 and the UEFA European Futsal Championship 2026.

UEFA has increasingly been embracing blockchain-based opportunities, most recently in February agreeing a deal with Fan Token platform Socios.com that will run until 2024. UEFA said the platform will monetise fan engagement with supporters buying its Fan Tokens having access to a range of opportunities from ‘VIP trips’ to season launch events, and the chance to visit UEFA headquarters in Nyon, Switzerland, meet with legends, get access to match tickets and merchandise.

UEFA made a first step into NFTs in June with its official stickers, trading cards and collectibles partner

Topps issuing a Commemorative Finalissima NFT for the Italy vs Argentina match.

The deadline for any interested party looking to take part in the formal request for proposals (“RFP”) is Friday August 19.

The RFP process is being managed by CAA Eleven.

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