February 9 – Serie A’s AS Roma has added energy company A2A as an official partner. A2A will promote its A2A Energia brand.
The A2A Life Company brand is already visible in Roma’s stadium, on the club’s digital platforms, as well as direct to consumer marketing programmes advising consumers on energy supplies and solutions to make consumption more efficient.
Andrea Cavallini, Chief Executive Officer of A2A Energia, said: “Determination to always offer the best, team spirit and attention to the future of the planet and the new generations. Values on which we will work with passion and competence and which will contribute to the achievement of ever more ambitious goals.”
As part of the launch Roma fans can use the A2AROMA promotional code to subscribe to electricity and gas offers with A2A Energia. The code allows gives discounts and promotions on supplies, as well as entry into competitions to win team shirts and match tickets.
No term or value was given for the deal that starts immediately.
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