December 6 – Concacaf is celebrating four major sponsor partners for the inaugural Concacaf W Gold Cup which makes its debut in February with four invited teams from Conmebol and eight qualifiers from Concacaf,
Designated as Concacaf W Gold Cup founding partners, Modelo, Qatar Airways, Toyota, and Valvoline are the first major sponsors of the championship, the next stage of the Concacaf W women’s football strategy that was launched in 2019, and which aimed at prioritising the growth of women’s football at all levels.
All four brands are sponsors of Concacaf and its competitions and have stepped up to support the new blue riband women’s tournament.
Valvoline Global has completed a multi-year renewal of it spartnership with Concacaf, adding the 2024 Concacaf W Gold Cup where it will be the official motor oil of the competition.
Toyota, a men’s Concacaf Gold Cup partner since 2017, has extended its relationship to become the official automotive partner of the competition.
“Toyota has been an integral part of the vibrant sport of football for over a decade, actively connecting with our dedicated consumers. Our unwavering commitment to inclusivity drives us to champion opportunities for everyone to embrace the sports they are passionate about,” said Russ Koble, sports sponsorships senior manager at Toyota Motor North America.
Modelo Especial has also been a long-standing partner of the Concacaf Gold Cup since 2017 and has been named the official beer of the Concacaf W Gold Cup, while Qatar Airways continues a partnership with Concacaf that began in 2021 and includes extending its into the community and enriching youth development through the Generation Amazing initiative.
“We look forward to playing our role as one of the founding partners of the inaugural 2024 Concacaf Women’s Gold Cup. Together with Concacaf, we want to continue our mission of inspiring the youth of tomorrow and promoting Women’s football for generations to come,” Qatar Airways GCEO, Engr. Badr Al Meer said.
The Concacaf W Gold Cup will feature eight teams from the Concacaf region, and Brazil, Paraguay, Colombia, and Argentina from Conmebol.
So far the United States, Canada, Costa Rica, Mexico, and Panama, have qualified from Concacaf with three more slots to be filled from the Preliminary Play-offs that take place three days before the group stages start. Haiti, Guatemala, Guyana, El Salvador, Puerto Rico and Dominican Republic will compete in the Prelims Stage.
W Gold Cup, which will kick off on February 17 in Greater Los Angeles and conclude in San Diego’s Snapdragon Stadium on Sunday, March 10.
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