March 28 – The Premier League has agreed a four-year partnership with virtual reality (VR) software developer Rezzil to develop a VR game which is expected to be launched later this year.
Rezzil, based in Manchester is a specialist in the production of sports gaming software for athlete training and game analysis within virtual reality.
The Premier League, as part of the deal, has taken an equity stake in Rezzil. “This investment will place Rezzil and the Premier League at the forefront of exciting new developments in VR and XR (Extended Reality) technology,” said a Premier League statement.
Rezzil software integrates directly with Premier League match data allowing clubs to adapt the software to re-create match scenarios and replay them through a VR headset. The software also has applications for broadcasters and the wider gaming market.
Will Brass, the Premier League’s Chief Commercial Officer, said: “The applications for this technology are expanding quickly and this partnership will see the Premier League working with Rezzil on products that can help redefine player, fan and viewer experiences.”
Andy Etches, Rezzil Co-Founder, said: “By combining our expertise in VR technology with the unparalleled excitement of Premier League football, we are looking forward to supporting the Premier League’s fan and player engagement ambitions. Working hand in hand together, we’re poised to bring VR technology to football in ways never seen before.”
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