IFA: Is there a future for mega events?

Brazil fan in stadium

By Paul Nicholson
October 15 – The second day of the IFA conference in Zurich, October 29, has picked a topic that goes to the very heart of questioning the existence of major world championship sporting events in their current form. Titled ‘Is there a future for Mega sports events?’ a panel will discuss the demands major events put on host nations and whether the model is broken or not.

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