February 18 – More than half of the English Premier League clubs have signed up to the first SPONSORSHIP ROI EXPOSED conference dedicated to understanding how to report the value of partnerships and sponsorship.
The conference, which aims to address the problems that the sponsorship industry faces in analysing and reporting the credible value of partnerships, has been flooded by commercial representation from Premier League clubs.
“This is a well overdue event” said Toby Hester, sponsorship guru and the event organiser. “EPL clubs have seen that we are addressing how to create more value from assets, help partners deliver a really credible ROI, and ultimately retain the partnership relationships.”
Sponsorship ROI Exposed is close to capacity with a few tickets still available at concession rates for football organisations.
For further details please click here to go to the conference website.
Contact the writer of this story at firstname.lastname@example.org