July 24 – The University Campus of Football Business (UCFB) has launched its Global Institute of Sport (GIS), a new international opportunity for football administrators and students to earn Master’s degrees and executive education.
UCFB already runs courses based on its existing campus locations in London and Manchester, which include Wembley and Etihad stadiums respectively.
The GIS expands that educational concept internationally via a global network of industry leaders and elite stadium venues, in partnership VSI Executive Education (VSI). New professional qualifications for sports business professionals will be created via a number of “university degrees and specialist programmes spanning leadership, business and coaching, delivered by experienced and respected practitioners from education and sport’” said UCFB.
GIS run its MSc Sports Directorship programme, as well as its CEO of a Sports Organisation and Executive Athlete courses. The GIS Advisory Board includes a global network of leading professionals across the Premier League, EFL, MLS, NFL, NBA and AFL.
There will also be an increase in GIS Study Hubs worldwide including the Red Bull Arena in New York Metro, Atlanta’s Mercedes-Benz Stadium, Toronto FC’s BMO Field and the Melbourne Cricket Ground. Four networking centres in Dubai, Mumbai, Shanghai and Singapore will also open to allow students and alumni the chance to expand their contacts base.
GIS President Sharona Friedman said: “The launch of the Global Institute of Sport is the culmination of several years’ work to build the best Master’s-level sports education experience in the world.
“We’re proud to present an enviable Industry Advisory Board and Executive Leadership Team spanning four continents to guide our curriculum and mould the future leaders of this sector.”
UCFB was founded in 2010 and has grown fast. GIS Chairman and Burnley FC Director Brendan Flood (pictured) said: “The introduction of the Global Institute of Sport marks an historic milestone in the journey of UCFB and our postgraduate provision. In our 10th year since we began with a campus at Turf Moor, we are proud to be delivering world-class higher education across the globe to over 2,500 students. This is an exciting moment as we diversify further into multi-sport education on four continents.
“Having admired what VSI has been doing for many years, we’re delighted to partner with them to provide unique executive education for sport.”
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