September 13 – Everton and Hibernians have become the latest clubs to enter the cryptocurrency world with the launch of fan tokens.
The Premier League club will launch their $EFC Fan Token this Wednesday on the Socios.com app via the blockchain provider Chiliz.
A total of 550,000 tokens will be issued priced at £2 each. Season ticket holders, hospitality and official members will all be able to redeem a free $EFC Fan Token.
The Fan Tokens are “collectible digital assets that will create new experiences for Everton supporters across the world and allow them to become part of a vibrant digital community.”
“There has been a lot of interest in our $EFC Fan Tokens that will give Evertonians, regardless of where in the world they are, the opportunity to get closer to their club and be part of, or in some cases join, our global family,” said Everton commercial director Alan McTavish. “We look forward to working with Socios and Evertonians in developing some of the polls and unique experiences for our supporters.”
North of the border, Hibs have teamed up with Sportemon Go as both shirt sponsor and to manage their entry into crypto with the launch of fan tokens and digital non-fungible token (NFT) collectibles.
Sportemon Go will invest a six-figure sum each season in a three-year deal in what the Scottish club calls “the perfect synergy between our current world and the metaverse.”
“SGO’s Fan Tokens and NFTs are unique, innovative and it is a Game Changer for increased fan activation and engagement but also significant new and recurring revenue generation opportunity for sporting clubs, and athletes alike.” said Sportemon Go’s CEO Ricky Jackson.
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