FIFA takes $100m+ sponsorship hit, but picture on TV income remains bright

By David Owen
March 18 – The full scale of the financial damage wreaked by FIFA’s year of turmoil is now becoming apparent. Revenue from marketing rights to the World Cup – sponsorship to you and me – is down over $100 million, or 29%, in 2015 from the equivalent figure in 2011, the corresponding point in the previous four-year commercial cycle.