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News

Disney+ launches 4th season of Welcome to Wrexham as club value near £150m

April 30 – Disney+ has released the trailer for the fourth season of the Emmy award-winning series ‘Welcome to Wrexham’, chronicling Wrexham AFC’s unprecedented achievement of three consecutive promotions, a first in English football.

Read more …

South America

Cleber Xavier reunites with Neymar to put Santos season back on track

April 30 – Cleber Xavier has been named the new manager of Santos, the Brazilian club confirmed on Tuesday, marking his first role as head coach. He will be reunited with Neymar.

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Digital platforms

LAFC takes content management to next level with ScorePlay deal

April 30 – Los Angeles Football Club (LAFC) continues its tradition of innovation with the announcement of a groundbreaking partnership with leading artificial intelligence platform ScorePlay. Since joining Major League Soccer (MLS) in 2018, LAFC has established itself as a pioneer both on and off the pitch.

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Football Marketing

Bulgarian milk producer fuels BFU sponsorship with youth team deal

April 30 – The Bulgarian Football Union (BFU) has signed a one-year sponsorship agreement with dairy company LB Bulgaricum, who become the main sponsor of the Bulgarian U21 youth team.

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Football Marketing

Black Knight secures strategic partnership with Orlando City

Orlando City

April 29 – Black Knight Football Club (BKFC) has secured its first formal foothold in North America through a newly announced strategic partnership with Major League Soccer (MLS) side Orlando City SC, marking a significant move for the multi-club ownership group.

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Football Marketing

Pepsi signs female stars including Alexia Putellas as global football ambassadors

April 29 – Pepsi has unveiled a star-studded line-up of global female football ambassadors ahead of what promises to be a landmark summer for the women’s game, signalling a renewed marketing push that aligns with its long-standing, high-profile relationship with UEFA.

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Premier League

West Ham partner with Lyca Mobile in the Community to engage young people

April 29 – West Ham United and long-standing partner Lyca Mobile are strengthening their East London roots with a renewed push to engage young people and underrepresented communities through football, coaching, and talent development.

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Finance

São Paulo announce large deficit as transfer revenue dips

Sao Paulo FC

April 29 – Brazilian club São Paulo have reported a net loss of approximately $50.4 million for the 2024 fiscal year, citing a shortfall in player transfer revenues as a key factor.

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Europe

Construction begins on Kranjčevićeva Stadium in Croatian capital Zagreb

April 29 – The Mayor of Zagreb, Tomislav Tomašević, alongside Deputy Mayors Danijela Dolenec and Luka Korlaet, laid the foundation stone to mark the beginning of construction works on the Kranjčevićeva Stadium in the Croatian capital.

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Concacaf

Inter Miami’s unbeaten streak halted as Lionel Messi rested

April 29 – Inter Miami’s unbeaten start to the Major League Soccer (MLS) season came to a dramatic end as FC Dallas rallied from a 3-1 deficit to secure a stunning 4-3 victory at Chase Stadium in Florida.

Read more …

Premier League

Liverpool set for title parade following Premier League crowning

April 29 – Liverpool will celebrate the club’s 20th top-flight title, equalling their storied English Premier League rivals Manchester United, with a traditional open-top bus parade through the city on May 26.

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News

MLS faces discrimination issue following Minnesota-Vancouver clash

April 29 – A Major League Soccer (MLS) match between Minnesota United and the Vancouver Whitecaps has become the centre of controversy following an alleged violation of the league’s Non-Discrimination Policy.

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Premier League

Leeds United plan stadium redevelopment following EPL return

April 29 – Leeds United have revealed a comprehensive plan for redeveloping their iconic Elland Road stadium following their return to the English Premier League. The ambitious project aims to significantly increase capacity while revitalising the surrounding area.

Read more …

Concacaf

NWSL applies to US Soccer for second division license with 2026 launch mooted

April 28 – The National Women’s Soccer League (NWSL) has formally applied to the United States Soccer Federation (USSF) to establish a new Division II league, further demonstrating the continued growth of women’s soccer in the United States.

Read more …

FIFA

FIFA launches World Football Week under ‘Together we are stronger’ tagline

April 28 – FIFA has officially launched the inaugural World Football Week, running from May 21-25 FIFA said it is designed to expand the global footprint of football’s community engagement and commercial activation.

Read more …

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