December 5 – Newcastle United have welcomed InPost to its growing partnership roster, with the club announcing a multi-year deal with the e-commerce delivery platform.
The partnership made its advertising debut at the Magpies’ 1-0 victory over Manchester United on Saturday evening, as the InPost branding was emblazoned across advertising boards at St James’s Park.
The exact length and value of the deal remains undisclosed.
Rafał Brzoska, InPost Group founder and CEO, said: “This exciting partnership with Newcastle United underlines our commitment to expand InPost’s presence in the UK and Europe, and to provide our best-in-class delivery solutions to a wider audience.
“Sport is a core strategic pillar for InPost across Europe, and we are delighted to add a football team with such similar beliefs to our growing portfolio of exceptional partners. The demand for consumer convenience across e-commerce has never been higher and we are proud to partner with Newcastle United at such a pivotal time of growth.
This marks the latest sporting partnership for InPost Group as it was announced as Official Partner of Tour de France in October 2023 and the Polish Football Association (PZPN) in 2022.
Newcastle United’s Chief Commercial Officer, Peter Silverstone, said: “This first of its kind Premier League partnership clearly shows a shared commitment from InPost and Newcastle United to be innovative and creative, whilst putting our fans at the heart of activity.
“Our loyal supporters, and the residents of Newcastle, will benefit from convenient, cheaper, and more environmentally friendly deliveries right on the doorstep of their beloved St. James’ Park.”
“Like Newcastle United, InPost is on a rapid and remarkable UK and international growth trajectory, with a 60% increase in locker locations internationally during 2023, with the number of parcels delivered using InPost’s service seeing a 30% increase in their global markets.
The club said its live audience reach had grown by more than 48% in Europe and 44% in the UK.
Contact the writer of this story, Harry Ewing, at moc.l1714357202labto1714357202ofdlr1714357202owedi1714357202sni@g1714357202niwe.1714357202yrrah1714357202