By Paul Nicholson
December 18 – It has been a tumultuous week for Chelsea and Leicester City. On the pitch Leicester deepened the Blues at Chelsea with a Premier League victory that put them top of the league and eventually pushed Jose Mourinho out of Stamford Bridge. On twitter Leicester had the biggest percentage increase in followers of any Premier League club this week at 4.25% – Chelsea recorded a 0.45% increase.
By Paul Nicholson
December 11 – Manchester United have continued to outperform their Twitter rivals in the Premier League with a massive increase of over 150,000 followers in the last 4 weeks. At the top of the Twitter table they now have Arsenal very much in their sights and could overtake them by mid January at the current rate of increase.
By Samindra Kunti
November 26 – French Ligue 1 side Olympique de Marseille have partnered with video messaging application Snapchat in a bid to up their social media presence.
November 17 – Premier League Liverpool have broken the 5 million Twitter follower barrier and are celebrating with a competition for fans to be become the club’s new number 5 for one game only.
November 13 – Premier League football has mirrored an overall trend of a slight drop in activity in recent weeks. But Man Utd continued their inexhaustible assault on the summit of being the English club with the most twitter followers, having overtaken Chelsea and are now chasing down Arsenal.
By Paul Nicholson
October 12 – The week of the international break has resulted in some remarkable twitter follower gains for English Premier League clubs with Liverpool in particular putting on more than 50,000 followers and jumping to second place in the weekly ranking.
By Paul Nicholson
October 2 – Manchester United stormed past Chelsea this week to take second spot behind Arsenal in the table of overall Twitter followers. The Red Devils put on a massive 48,707 followers compared to the Gunners’ 26,259 and Chelsea’s meagre, in comparison, 17,769.
By Paul Nicholson
October 2 – The latest report from Benchmark Sports, the data division of consultants KPMG Sports, compares the popularity of Europe’s biggest football clubs with global fashion brands and finds that while the clubs may be the most popular, the fashion brands have the most money.
By Jamie Styles
October 2 – In what is believed be football’s first social media sacking of a top division manager, Bosnian side Drina Zvornik have fired their manager Vladica Petrovic over Facebook. If that wasn’t bizarre enough, Petrovic was apparently among the first to ‘like’ the post.
By Paul Nicholson
September 25 – The weekly Twitter growth table saw a number of changes in ranking this week as Chelsea dropped to fourth behind Liverpool who took third slot. Manchester United continue to dominate weekly growth with one tweet this week being retweeted 14,000 times- that is 1,500 more retweets than Manchester City – in fifth place in the table – gained in new followers.
September 22 – The arrival of South Korea international Heung-Min Son at English Premier League club Tottenham Hotspur has spurred the club’s social media team to start creating localised Korean language content across its Facebook, Instagram, Youtube and web platforms.
By Paul Nicholson
September 18 – The first full week of club business after the international break has seen a greater increase in tweets across the board at Premier League clubs. It is also a week that saw Manchester United break the 6 million overall follower mark.
By Paul Nicholson
August 11 – Manchester United have continued their chasing down of the leadership positions in Insideworldfootball’s Twitter rankings, closing to within 60,000 followers of Chelsea in a slower week of Twitter gains but which saw the reds increase their following by 32,000 against Chelsea’s 16,000.
September 4 – The last week has seen another boost in Twitter followers to Premier League clubs with a growth of 210,392 across all clubs compared to 196,493 the week before.
By Paul Nicholson
August 28 – Manchester United again top the weekly Insideworldfootball Twitter growth table in a week that saw overall growth across all Premier League club twitter activity, resulting in an overall increase in followers of 0.63% compared to 0.57% the previous week.