Budweiser launch NWSL campaign to bring in new brand sponsors

October 25 – Budweiser who activated a sponsorship of the National Women’s Soccer League (NWSL) in the US with its post-World Cup #WontStopWatching campaign to boost attendances and profile of women’s pro clubs and players, has given the league another push forward by challenging other brands to become ‘future’ sponsors.

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Reliance interested in streaming Premier League games in India

By David Owen

October 21 – India’s Reliance Industries is mulling bidding for Indian streaming rights for the English Premier League and other top-notch sports competitions in future. Nita Ambani, a Reliance board member, told the Financial Times: “I would be very interested to get the digital rights of some of these games to be shown on digital in India.”

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