MUTV distribution expanded to smart TVs and key digital platforms
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December 6 – Manchester United have increased the distribution of their broadcast channel making the MUTV app available on Samsung, LG and Android smart and connected TVs.
December 6 – Manchester United have increased the distribution of their broadcast channel making the MUTV app available on Samsung, LG and Android smart and connected TVs.
November 30 – While FIFA is franchising out its FanFest internationally and attempting to establish a brand footprint in the area, the US firm of the same name that has already been working on the ground has struck a deal with Fan Token specialists Socios.com.
November 29 – The Spanish Football Federation (RFEF) has struck a deal with Portuguese-based video NFT specialist RealFevr to create digital collectibles of historic and iconic moments of the Copa del Rey.
November 28 – The cryptocurrency winter is biting deep, including into football sponsorship with two of the biggest commercial scalps – FIFA and Brazil’s CBF – being hit with non-payment issues right when a World Cup is in full flow.
November 15 – Manchester United have launched their first official non-fungible token (NFT) collection which will be given away to fans around the world.
November 1 – Sky Sports UK has renewed its partnership with short-form mobile content platform Snapchat Discover.
October 26 – Serie A’s Udinese is today launching its official Fan Token $UDI through the Socios.com platform with the sale opening at 1pm (CET).
October 19 – eBay has become the Official Marketplace of Inter Milan in a one-season deal for the 2022/23 season.
October 12 – FIFA has opened the doors to it metaverse real estate with FIFA World debuting on the 50-million user Roblox platform.
September 26 – AC Milan has struck a deal with strategy-based football game MonkeyLeague becoming the club’s new NFT Gaming Partner.
Madrid, September 13 – Spain’s LaLiga via StadioPlus have teamed with US blockchain and metaverse specialist VegasCity Limited to develop a joint project in the Decentraland metaverse.
September 12 – Football Manager, the cult football management simulation video game, will include UEFA’s club competitions for the first time in the 2023 edition.
September 4 – FIFA will launch its range of official digital collectibles later this month, starting with a series of World Cup ‘moments’ from the men’s and women’s finals.
September 1 – The Argentine Football Association (AFA) has confirmed Socios.com will continue as exclusive providers of the official $ARG Fan Token until at least 2026, despite the two partners falling out in a legal dispute over rights in January.
August 24 – Major League Soccer (MLS) has agreed a multi-year agreement with EA Sports that will see them extend their partnership beyond the end of the FIFA23 video game license that ends this year before the game is renamed EA Sports FC.