West Ham finds new sponsor in “biggest-ever” commercial deal

Betway and West Ham

By David Owen
February 7 – West Ham United, the Premier League football club preparing to move into London’s Olympic Stadium, has agreed a new long-term sponsorship deal with Betway, an online gaming brand. The deal installs Betway as the Hammers’ principal sponsor, with the company logo to appear on the front of the well-known claret and blue team shirts, starting with Sunday’s clash with Manchester United. Betway has also secured naming rights to the Boleyn Ground’s West Stand.

Read more …

BFU secures 5-year €15m TV deal with Football Pro Media


By Alexander Krassimirov
January 19 – The Bulgarian Football Union (BFU) and Football Pro Media have reached an agreement on a new contract for the television rights for Bulgaria’s top division – A group. The contract, which will start at the beginning of 2016 and runs through to the end of 2020, will see the BFU receive a total of BGN 30 million (€15 million).

Read more …