Arsenal cashes in with WorldRemit as global online money transfer partner
November 19 – Digital money transfer company WorldRemit has signed a global deal with Arsenal as its Official Online Money Transfer Partner.
Football Marketing
Globo agrees 40-match, $2.5m a game deal with CBF for Brazil national team games
November 17 – The Brazilian Football Confederation (CBF) has signed a new TV rights deal with Globo worth $2.5 million per match for the Brazilian national team until 2022.
Boca Juniors extend Netflix football docuseries strand into South America
By Samindra Kunti
November 11 – Argentinian giants Boca Juniors have agreed a content partnership with Netflix. The online streaming service will make a four-part documentary series which will be released in 2018.
UEFA splits off its womens rights and hunts for agency in bid to accelerate growth
November 16 – In a bid to make the women’s game more sustainable and accelerate the growth of the game, UEFA is unbundling commercial rights for its women’s competitions and appoint a sales agency specifically for women’s football sponsorship.
City Football Group’s NYCFC adds second pro-eSports player for Xbox division
November 14 – Football’s tentative steps to ride the wave of the eSports boom are speeding up. Yesterday Konami announced it would be launching a world league for its PES game with Spanish firm eFootball.pro. Now City Football Group club, New York City Football Club, have signed the club’s second FIFA eSports player – Joseph ‘Joey’ Calabro.
Indian Super League delivers DHL partnership renewal
By Mark Baber
November 14 – DHL, the Germany based international express services provider, has renewed its partnership with Indian Super League (ISL), marking the company’s third year in its sponsorship of one of India’s two top professional football leagues,
Konami hooks up with Piqué’s eFootball.Pro to create new eSports league
By Paul Nicholson
November 13 – Japanese video game maker Konami is entering into eSports live event competition with an agreement with Spanish-based eFootball.Pro to create an international league.
Man City clear rights issues for docuseries with Amazon Prime Video
By Paul Nicholson
November 10 – Amazon and Manchester City have now officially announced a ‘multi-part’ documentary series that will go behind the scenes at the club and will air exclusively on Prime Video next year across 200 territories worldwide.
Adidas unveils Telstar 18, the official 2018 World Cup match ball
By Mark Baber
November 10 – Adidas has revealed the official match ball for the 2018 FIFA World Cup Russia, paying homage to the first-ever Adidas World Cup ball.
iFOREX renew PSV sponsorship for second year
November 10 – Dutch giants PSV Eindhoven have extended their partnership with iFOREX as an Official Sponsor of the club for the 2017/18 season.
Wearing the shirt. An apolitical statement?
November 9 – A sensitive row has broken out over Spain’s kit for next year’s World Cup with designers Adidas accused of scoring an own goal.
Oulala rolls out DFS platform into Africa with Safaribet Kenya deal
November 6 – Maltese-based daily fantasy sports (DFS) provider Oulala has expanded into Africa with its business-to-business solution licensing its platform to Safaribet Kenya.
Man City fuel global partner portfolio with Gatorade addition
November 7 – Manchester City has added PepsiCo’s Gatorade as a global sponsor in a multi-year deal. Gatorade will become the Club’s Official Sports Nutrition Partner. The partnership officially began last weekend.
Arsenal to add more top tier ticket options at Emirates
November 2 – Arsenal are to increase the number of premium seats by 780 at their Emirates Stadium over the next two years, boosting the overall capacity to 60,600.
China’s CCTV secures rights for 2018 and 2022 World Cups
November 2 – FIFA have concluded a five-year TV deal with public broadcaster China Central Television (CCTV) for rights to all its events starting with the 2018 World Cup in Russia, and concluding with the 2022 World Cup in Qatar.