Inside World Football
  • Home
  • Americas
    • News
    • Concacaf
    • Gold Cup 2025
    • Gold Cup 2023
      • News
      • Bracket / Schedule
      • Teams
      • Stadiums
      • Match Reports
      • Match Previews
    • Gold Cup 2021
      • News
      • Bracket / Schedule
      • Teams
      • Venues
      • Match Previews
      • Match Reports
    • Gold Cup 2019
    • Concacaf W Championship 2022
    • W Gold Cup 2024
      • News
      • Match Previews
      • Match Reports
      • Teams
      • Fixtures and results
      • Stadia
    • Nations League 2024
      • News
      • Teams
      • Venues
      • History/Stats
      • Match Previews
      • Fixtures
  • Asia
    • News
    • Competitions
    • Federations
    • Development
    • Asian Cup 2023
      • News
      • Fixture and Results
      • Match Previews
      • Match Reports
      • Stadiums
      • Teams
      • History
    • Asian Cup 2019
  • Europe
    • Euro 2024
    • Euro Nations League
  • FIFA
  • Marketing
    • Broadcast
  • Finance
  • Match-fixing
  • Integrity
  • Performance

Sponsorship

Gazprom fuels UEFA Champions League sponsor roster with new 3-year deal

February 19 – European governing body UEFA have extended another of their Champions League sponsorship deals, this time with Gazprom for the 2018-2021 cycle. The Russian energy firm is the fifth sponsor to renew their deal. 

Read more …

Football Marketing

Barcelona renew Beko sponsorship in 3-year €57m deal

February 16 – Beko has extended its sponsorship of FC Barcelona, establishing the Turkish domestic appliance brand as a main partner and FC Barcelona’s official Training Partner whilst remaining FC Barcelona’s first choice for home appliances. Beko will also get a sleeve sponsorship position on the Barca shirt.

Read more …

Football Marketing

Man Utd get a shot in the arm with Cho-A Pharm sponsor extension

February 12 – South Korean pharmaceuticals company, Cho-A Pharm, has renewed its sponsorship of Manchester United as the club’s Official Pharmaceuticals partner in South Korea and Vietnam.

Read more …

Football Marketing

Man City broker new sponsorship with AvaTrade for Asia and Latin America

February 8 – Manchester City has signed a new multi-year regional partnership with online trading broker AvaTrade who will become the club’s Official Online Trading Partner for China, Asia and Latin America. 

Read more …

Football Marketing

Juventus tread new path In China signing Linglong Tire as global partner

February 5 – Serie A champions Juventus have continued their marketing push in China with the addition of Shandong-based Linglong Tire as the Italian club’s Official Global Tire Partner.

Read more …

Football Marketing

CSL package DHL deal for another three years

January 10 – The Chinese Super League (CSL) has renewed its deal with international courier service DHL for a further three years.

Read more …

Football Marketing

AC Milan bet on a change of fortune with VWin as club expands into Asia

January 10 – AC Milan who have been under scrutiny by UEFA over financial fair play issues following their acquisition by Chinese-led consortium Rossoneri Sport Investment Lux, which is controlled by Chinese investor Yonghong, has released better news with the announcement of a sponsorship deal with online betting platform VWin.

Read more …

Football Marketing

Banco Santander open their account with UEFA’s Champions League

November 29 – Spain’s Banco Santander will join UEFA’s Champions League roster of sponsors from next season in a three-year deal, one of the first announcements of sponsors for the next cycle of deal being closed by TEAM Marketing.

Read more …

Football Marketing

AC Milan divorce Adidas after 20 years, Puma poised to take over kit deal

AC Milan

October 26 – After almost 20 years AC Milan have agreed with Adidas to end their technical sponsorship deal early at the end of the 2017/18 season.

Read more …

Football Marketing

Booking.com checks in with UEFA for 4-year national competitions deal

UEFA3

October 19 – Booking.com has become the UEFA’s official accommodation booking partner for national team football competitions in a four-year global deal running from 2018 to 2022.

Read more …

Football Marketing

Nike hot foots Portugal extension as trans-Atlantic battle with Adidas heats up

By Mark Baber

October 12 – Nike and the Portuguese Football Federation have extended their long-term partnership until 2024. No value was announced for the deal.

Read more …

Football Marketing

Arsenal score upgraded deal with Konami and PES

October 11 – Arsenal have turned their in-game license agreement with video game PES (Pro Evolution Soccer) into an official partnership with the game’s maker Konami Digital Entertainment.

Read more …

Football Marketing

El Corte Inglés signs on for one-year sponsorship journey with La Liga

October 10 –  Spain’s LaLiga has added another top tier sponsor partner for the Spanish market. El Corte Inglés has signed a one-year deal for LaLiga’s top two divisions.

Read more …

Football Marketing

Le Graët tickled pink with new Orange deal for national teams

October 6 – The French Football Federation (FFF) has upgraded its deal with Orange who become a major sponsor of the national mens and womens teams in a four-year deal staring in 2018.

Read more …

Football Marketing

Burnley tee-off late with Golf Clash sleeve sponsorship

October 3 – Seven matches into the Premier League season sponsors are still mopping up the newly created sleeve sponsorship positions on club shirts with Burnley being the latest to announce the ‘Golf Clash’ mobile game as their new partner.

Read more …

  • Page 79 of 99
  • « First
  • ‹ Previous
  • 75
  • 76
  • 77
  • 78
  • 79 (current)
  • 80
  • 81
  • 82
  • 83
  • Next ›
  • Last »
Follow us:
android-app
ios-app
  • Home
  • Search
  • Sign up for our daily news bulletin

Latest News

  • South American strength showcased as clubs advance in FIFA Club World Cup
  • Pepsi launches exclusive ‘Wear-A-Ball’ product with Clint419
  • Clubs targeting commercial growth through FIFA Club World Cup enterprises
  • US Soccer takes revolutionary step with $250m Georgia base
  • FIFA releases first CWC attendance figures. Million sold, millions to go

Football Asia

FIFA

Football Americas

News from North and Central America and the Caribbean

Columnists

  • Inside Insight
  • Mihir Bose
  • David Owen
  • Lee Wellings
  • John Yan
  • Andrew Warshaw
  • Osasu Obayiuwana
  • Matt Scott
  • Massimo Cecchini
  • Sports Law: Dr Laila Mintas
  • HJC
  • Martin Volkmar

3rd Annual Rexsport IWF Forum

4QuestionsFor4Leaders

4 questions for 4 leaders

Uefa Nations League 2023

Concacaf Nations League 2023

  • About us
  • Contact
  • Privacy
  • Terms & Conditions
  • Acceptable Use Policy