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Women

Mastercard invest in women’s game adding CL winners Olympique Lyonnais to roster

May 22 – Mastercard is moving swiftly into the top tier of the women’s club football market in Europe announcing a second team sponsorship in two days.

Read more …

FIFA

Women’s World Cup ticketing bust-up as buyers find their seat allocations split

May 21 – Tickets for this summer’s Women World Cup are among the hottest in town, but some fans may find themselves sitting on their own as some group ticket buyers have been given split seating allocation for certain games.

Read more …

Football Marketing

Mastercard moves into English women’s club game with WSL winners Arsenal

May 21 – Arsenal’s women’s team, just crowned as Women’s Super League (WSL) champions, have unveiled Mastercard as their first major Official Partner. No value or term was given for the deal.

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Europe

Hegerberg hat-trick drives Lyon to sixth Champions League title

May 20 – Conspicuous by her absence from Norway’s women’s World Cup squad, Ada Hegerberg proved she is still a global superstar by steering Lyon to a crushing 4-1 win over Barcelona on Saturday in the women’s Champions League final as they won the trophy for a fourth successive year.

Read more …

Europe

UEFA announce 5-year strategy for women’s game and target of 2.5m female players

May 17 – For the first time in its history, UEFA has launched a dedicated women’s football strategy, a five-year plan that aims to double the number of women and girls playing the sport by 2024.

Read more …

Football Asia

Breaking boundaries: AFC appoints first female refereeing team to men’s club

May 14 – The Asian Football Confederation (AFC) is making history in the region by announcing that for the first time an all-female officiating trio will take charge of a men’s continental club game.

Read more …

France 2019

Women’s World Cup trophy arrives in France for 9-city tour

May 13 – With less than a month to go before the Women’s World Cup June 7 kick-off in France, the trophy is the first arrival in country and will begin a national tour.

Read more …

Football Marketing

Nike kit deal with Barca could block women’s team entry into NWSL in US

May 9 – Barcelona, who have plans to enter a professional team in the US National Women’s Soccer League (NWSL), have hit a stumbling block over their kit supply deal with Nike.

Read more …

Concacaf

Concacaf to draw groups for restyled U17 Women’s Championship

May 9 – Concacaf have unveiled details of their restructured 2020 Concacaf Women’s Under-17 Championship which will be played over three rounds by 32 nations.

Read more …

Football Marketing

Man City women keep Pioneer in the picture

April 30 – English top-flight women’s club Manchester City have renewed their partnership with Pioneer Group, an audio visual provider offering digital stadium solutions. No value was given for the deal.

Read more …

Europe

Stephanie Frappart to become first woman ref in Ligue 1

April 24 – A men’s top-flight match in France will be refereed by a woman for the first time this weekend when Stephanie Frappart takes charge of the fixture between Amiens and Strasbourg.

Read more …

Integrity

Swedish women players question gender pay gap

April 5 – Sweden’s female players have rekindled the debate over the pay gap between men and women.

Read more …

South America

Colombian women return to international play with Peru win

April 5 – Colombia women’s team have returned to the international fray with a 2-1 friendly win over Peru. They hadn’t played a competitive game for nine months.

Read more …

Concacaf

LUNA Bar brand steps in to pay US women’s team bonus to match men ‘s pay

By Samindra Kunti

April 3 – On Equal Pay day in the United States, the national women’s team received a financial boost through a pledge from LUNA Bar to pay each member of the World Cup squad a bonus to equal that of their male counterparts.

Read more …

Oceania

Wood becomes first female president of New Zealand FA

April 3 – Johanna Wood has been elected the first female president of New Zealand Football (NZF) in an overhaul of the ruling body’s governance following a tumultuous 2018.

Read more …

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