Online bookie 96.com bets on a Burnley bounceback to Premier League
June 30 – Burnley, relegated from the Premier League last season, have signed a two-year shirt sponsorship deal with online casino and betting platform 96.com.
Tag: betting sponsor
Hungry Wolves devour a second betting sponsor with LeoVegas deal
June 28 – Wolverhampton Wanderers have agreed a new multi-year partnership with LeoVegas Group, which will see the group’s sports betting brand BetMGM UK become the club’s official European betting partner for the next two seasons.
Bookmaker William Hill agrees 5-year title sponsorship of SPFL’s four divisions
June 7 – Bookmaker William Hill will become the title sponsor of all four SPFL (Scottish Professional Football League) divisions from the start of next season in a record-breaking, five-year deal.
Flamengo set to agree doubling of Pixbet sponsorship
May 21 – Brazilian giants Flamengo are closing in on the renewal of their partnership with bookmaker Pixbet in what will be the club’s biggest-ever sponsorship.
Betfair expands into Brazilian market with record Vasco da Gama shirt deal
May 14 – Brazilian club Vasco da Gama has signed a new main sponsorship with Flutter Entertainment online betting brand Betfair.
QPR agree shirt sponsorship with online bookie CopyBet
May 3 – English Championship club QPR has agreed a shirt sponsorship with on-line bookmaker CopyBet who also become the club’s official betting partner.
Aston Villa confirms two-season Betano shirt sponsorship
April 23 – Aston Villa have confirmed their shirt and principal partner deal with Kaizen Gaming brand Betano, worth an estimated £20 million over two seasons.
Fluminense agree €7m+ short sponsorhip with Superbet
April 2 – Superbet will become a new main sponsor of South American champions Fluminense in a deal worth at least €7.7 million a year.
Wwin signs 5-year naming rights deal for Bosnia and Herzegovina’s top tier league
February 12 – The Football Federation of Bosnia and Herzegovina (FSbiH) has signed a sponsorship contract with online bookmaker Wwin.
South African TV channel sponsors two top tier clubs for its new SuperSportbet platform
January 15 – SuperSportbet, the South African online bookmaker just launched by South African sports broadcaster SuperSport, has has agreed a sponsorship with two South African Premier Division (DStv Premiership) clubs – Kaizer Chiefs and Orlando Pirates.
Leeds sign Asian deal with 12Bet as club pushes for Premier League bounceback
November 1 – Leeds United have signed an agreement with 12Bet that will see the sports betting company become the championship club’s Asian betting partner.
Chile bans betting sponsorship, killing new naming rights deal for top leagues
September 27 – Chile is cracking down on the betting industry in-country. Earlier this month the Supreme Court of Justice declared betting illegal and blocked 23 online betting sites.
Meridienbet backs Eastern European growth with FK Sarajevo deal
September 14 – Online bookmaker Meridianbet has further expanded its eastern European presence becoming an official partner of FK Sarajevo who play in the Premier League of Bosnia and Herzegovina.
BetPawa increases its African betting footprint with Uganda federation deal
September 6 – The Federation of Uganda Football Association (FUFA) and BetPawa have partnered in a deal that will cover the FUFA Drum, the Big League and the Futsal League.
Betway scores Premier League treble with Arsenal deal
September 4 – Online betting company Betway has agreed a multi-year sponsorship of Arsenal’s Men’s team, becoming the club’s official global betting partner of Arsenal’s Men’s team.