Man City stays on the cutting edge of technology with Wega partnership
May 23 – Premier League Champions Manchester City have extended their partnership with Wega, the club’s Official Acoustic Contactless Secured Card Payment Partner.
Digital platforms
West Ham engage with MuchBetter as digital payments partner
May 13 – Premier League West Ham have announced MuchBetter as their official online and digital payments partner.
Going Live: Bud Light to take Club América v Cruz Azul from Azteca to Vegas via VR
May 8 – The experience of being in the stadium and experiencing the match live will be replicated tomorrow night in Las Vegas using virtual reality for the Liga MX play-off game between Club América vs. Cruz Azul.
MyCujoo seals deals with Instagram giant 433, Japan’s Nadeshiko League and OFC
April 4 – Football streaming platform MyCujoo, has teamed up with 433, the largest Instagram account in the world, to share content with 433’s 35 million followers.
MLS picks SendtoNews to boost digital content reach
March 27 – Video platform SendtoNews will exclusively distribute MLS highlights to local partners as the league seeks to boost its digital content footprint.
UEFA doubles Champions League media in China with launch on WeChat
February 13 – UEFA has expanded its digital presence in China setting up a new Champions League platform on WeChat – the Chinese multi-purpose messaging and social media app.
Chipmaker Intel enters PL title race with Arsenal, Liverpool and Man City
By David Owen
February 7 – Chipmaker Intel is taking a stake in the Premier League title race, striking deals with Arsenal, Liverpool and Manchester City to install its True View technology at the Emirates, Anfield and the Etihad.
Bayern rolls out its Digital & Media Lab platform to Basel, Austria Wien and Dresden
December 19 – FC Bayern’s Digital & Media Lab has expanded its business with three new long term partnerships with Swiss club FC Basel, Austria’s FK Austria Wien and Bundesliga 2 club Dynamo Dresden.
Otro launches world’s biggest player driven digital fan club and content platform
December 4 -A new digital platform has launched curating content from some of the world’s biggest players that focusses on their lives off the pitch.