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South America

Brazil’s proposed Liga Forte secures €879m buy-in from venture capitalists

February 8 – The 26 clubs of the Liga Forte (LFF), one of two groups seeking to redesign Brazilian football, have reportedly closed an investment agreement with domestic venture capital group Life Capital Partners and US investment group Serengeti Asset Management, worth R$4.85bn (€879.6 million).

Read more …

South America

Conmebol quartet formalise their bid for 2030 World Cup, Bolivia could join them

February 7 – Will Bolivia join the South American quartet of Uruguay, Argentina, Chile and Paraguay in their bid for the 2030 World Cup? Argentina’s president Alberto Fernandez wants the Bolivians to be a part of the adventure. 

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South America

Iranian Koosha Delshad quits Brazil’s Clube Comercial de Paiui after one game

February 6 – Iranian coach Koosha Delshad has resigned from Brazilian club Piaui following racist abuse.

Read more …

South America

Civil unrest forces Peru to restart Liga1 behind closed doors

February 3 – Peru’s top-flight division kicks off this weekend behind closed doors following a two-week suspension because of the civil unrest that has reportedly cost more than 50 lives.

Read more …

South America

Messi refuses to rule out 2026, but he is definitely in for Copa America 2024 in US

February 3 – World Cup winner Lionel Messi did not shut the door on returning to the biggest stage of all, but said he was not sure he can still bring what it takes at the 2026 World Cup. The Argentinean will be 39 at the start of the next World Cup.

Read more …

Concacaf

Copa America to return to US in 2024 after Conmebol and Concacaf sign new multi-competition pact

By Paul Nicholson

January 27 – Conmebol’s flagship Copa America will be played in the US in 2024 for the second time with all 10 of the South American nations and the six best Concacaf teams competing.

Read more …

Football Marketing

Mastercard renews Copa Libertadores for four editions and adds women’s competition

January 27 – Mastercard has renewed its sponsorship of Conmebol’s Copa Libertadores through to 2026 with the addition of the confederation’s women’s club competition – Libertadores Feminina – to the agreement.

Read more …

Football Marketing

EstrelaBet adds to Minas Gerais footprint with Campeonato Mineiro sponsorship

January 25 – Another premium sponsorship asset in Brazil has been picked up by an online bookmaker. EstrelaBet have become a main sponsor of the Mineiro state championship – Campeonato Mineiro.

Read more …

Match-fixing

Police hunt for betting-related match-fixers at Brazilian youth tournament

January 24 – Brazilian authorities have been alerted to attempts to manipulate matches in the Copinha, one of the country’s most important youth tournaments. 

Read more …

South America

Ronaldo pulls Cruzeiro out of Mineirão Stadium for 2023 season

January 24 – Cruzeiro will no longer play at the iconic Mineirão stadium in 2023, according to club owner Ronaldo. 

Read more …

Football Marketing

Betano adds Supercopa do Brasil to naming rights roster

January 20 – Online bookmaker Betano has added the naming rights to the Brazilian Supercopa to the naming rights it secured in December to the Copa do Brasil.

Read more …

Football Marketing

Betsson extends Peruvian league naming rights deal

January 19 – Betting sponsorship of football in the barely regulated markets of South America is continuing to expand with Betsson announcing it is extending its partnership with the Peruvian Football Federation (FPF) for four years.

Read more …

South America

Flamengo stay focused on Maracana but don’t rule out move to own stadium

Cristos and maracana

January 17 – Flamengo president Rodolfo Landim has said that his club will prioritise the Maracana as the club’s home venue though is not discarding a possible future move away from the iconic stadium.

Read more …

South America

Amstel extends Copa Libertadores deal to 2026 and adds women’s club titles

January 12 – Dutch beer-brand Amstel have extended their official beer partnership with Conmebol, sponsoring the Copa Libertadores until 2026 as well as adding the women’s version of the competition. 

Read more …

South America

Conmebol boosts club competition prize money to $300m

January 10 – Entering a new commercial rights phase, the South American confederation Conmebol has increased prize money across its club competitions to $300 million. The winner of the flagship club competition, the Copa Libertadores, can now earn as much as $28 million.

Read more …

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